Artificial intelligence is not new to the agribusiness industry. However, recent technological advances have highlighted AI once again, due to the new opportunities being generated that are positively impacting agribusiness. The processes involved in agricultural work are highly challenging for agribusiness entrepreneurs, and artificial intelligence provides resources that make productivity more advantageous and profitable. Challenges…
Just as important as closing a sale is ensuring that after-sales service is efficient. And this is possible with the help of artificial intelligence, which monitors the entire after-sales process, ensuring that any necessary operation occurs at the lowest possible cost and within the shortest possible time. By combining industry knowledge and data science, artificial…
We know that artificial intelligence has long been used in sales, especially for automation, particularly in e-commerce. But with the support of human insight, it can go far beyond that. Recently, artificial intelligence has gained media attention due to its rapid evolution, and when we talk about increasing business opportunities, it has become a fundamental…
The construction of fair (unbiased) machine learning models is becoming essential in data science. The use of machine learning algorithms to solve problems across different types of businesses will reproduce bias and discrimination that society seeks to combat, but which are present in the data. Related to this context is the concept known as Disparate…
A Jetson é uma empresa americana que produz scooters, bicicletas e hoverboards. A empresa tem como objetivo fazer com que as pessoas se movimentem fazendo passeios tranquilos pelas ruas e ciclovias sem se preocupar com o trânsito, gasolina e vagas de estacionamento. Assim, as pessoas podem deixar de lado os automóveis e adotar opções mecânicas…
A construção de modelos de aprendizagem de máquina justos (sem viés) está se tornando essencial para a ciência de dados. O uso de algoritmos de machine learning na solução de problemas em diferentes tipos de negócios irá reproduzir o viés e a discriminação que a sociedade tenta combater, mas que está presente nos dados. Relacionado…
Saiba como a inteligência artificial e a análise de dados aprimoram decisões estratégicas e impulsionam resultados nos negócios de diversos setores (artigo atualizado em 12/11/2024) A análise de dados para os negócios é a aplicação de técnicas matemáticas, estatísticas, inteligência artificial (IA) e machine learning (ML) com o objetivo de otimizar processos e resultados dos…
Analytical planning platforms are solutions that support companies in the decision-making process for their complex operations. In general, such platforms have an “analytical brain” capable of processing large volumes of data and combining them through predictive and/or prescriptive analytical techniques to suggest plans that meet their needs and goals, raising the standard of achieved results.…
This case study presents how our client, the Brazilian operation of the fifth largest pharmaceutical company in the world, gained market share in Brazil by redesigning its physician engagement agenda using artificial intelligence. Industry Functional Area / Use Case Technical Use Case Pharmaceutical – Customer Experience and Relationship– Sales Force– Next Best Action– Market Share…
A construction materials company faced a high level of stockouts (inventory shortages) of finished products in its Brazilian operations due to limited warehouse space. As a result, they were unable to maintain an adequate level of safety stock, a situation that was further aggravated by the pandemic due to additional demand volatility. Industry Functional Area…